Cytonn Assets Managers, the Regulated Affiliate of Cytonn Group, Launches a Revamped Cytonn Client Portal
Nairobi, Kenya 13th July 2023 - Cytonn Asset Managers Limited, the regulated affiliate of Cytonn Group, has today launched a new and revamped Cytonn Client Portal. The new web app platform features a modern and sleek user interface and an improved user experience that allows users to create and set up their investment accounts in four easy steps. 1. Create an account and select your investment details; 2. Fill in your personal information, which we verify electronically; 3. Create your password; and 4. Make your first deposit to begin your investment journey and enjoy consistent returns above 11% per annum.
“We are always working on improving the Cytonn Wallet to give our users a superior omnichannel experience across all three platforms Cytonn App, Cytonn Client Portal, and our USSD channel *809#,” said Lee Gitau, Product Development Analyst at Cytonn. “This time, we have revamped the Cytonn Client Portal to make it intuitive and easy for the user to onboard and set up their investments accounts.”
Cytonn Client Portal has been redesigned to enable new users to create and set up their investment accounts without friction. Users can select their investments with ease with only a few steps as they no longer need to fill in long forms. The users are also able to activate their user accounts by setting up their passwords. This will allow users to access their accounts immediately after they complete the onboarding process. The deposit process has been made easy and intuitive, with users having the option of depositing instantly from their mobile wallets. For existing users, the landing page has been redesigned for easy login and access to their accounts, allowing them to transact seamlessly.
Cytonn Wallet users get the opportunity to invest in the digitized Cytonn Money Market Fund (CMMF) and Cytonn High Yield Fund (CHYF) and enjoy high-interest rates. Over the last 12 months, the average return for CMMF has been 10.87% and for CHYF 13.82%, which provides a hedge against the inflation rate and the currency depreciation. In addition to the high returns, users get access to a variety of options that come with the digital wallet. This includes instant deposit and withdrawal to a mobile wallet or bank account, Lipa Na Mpesa merchant payment options, and paying for common utility bills such as airtime, DSTV, GOTV, ZUKU (TV & Internet) and Nairobi water.
The launch also comes at a time when the popularity of digital wallets is on the increase giving financial services to the unbanked population while more and more businesses adopt cashless payment options. The competitive landscape is also widening, with service providers leveraging on innovation to develop new features and solutions and consumer insights to improve the user experience and service delivery.
Cytonn Asset Managers Limited is the regulated affiliate of Cytonn Group. Cytonn Group is an independent investment management firm. We primarily offer alternative investment solutions to Individual High-Net-Worth Investors, Global and Local Institutional Investors and Kenyans in the diaspora interested in the high-growth East-African region.
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